(終了)Design Thinking Design Doing

更新日:2021年10月26日

An introduction to design for people with no design experience

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Are you interested in what ‘design’ is and how it can be used to deliver great new ideas for products or services? This workshop, led by Yoon Bahk, Lecturer at UC Berkeley’s Jacobs Institute for Design Innovation and Gaetano Ling, a Product Design Lead at the world renowned design agency IDEO, will explain the thinking and doing processes that design-led organisations employ to create entirely new and successful ideas that fundamentally shift the way people live their lives. It is a workshop specifically aimed at welcoming people with no design experience and introducing to them the skills and methods needed to understand the process and impact of design. Join this workshop, try these methods and get design thinking and more importantly design doing...


- Design Thinking provides a toolkit for innovation; drawing on empathy, exploration, and learning to uncover new opportunities for product or service development strategies.

- Through curiosity, human-observation, rapid idea generation, prototyping and compelling storytelling, a design led process can lead teams towards innovative solutions.

- Deploying this playful method, small teams are often able to achieve disproportionate impact through design with original ideas that are grounded in evidence of real-world needs and values.

- This 2 day, hands-on workshop will expose participants to a designer’s creative toolkit that can be adopted by individuals and organizations to address a diverse range of challenges.