Design Futures: Speculative Design for Business

最終更新: 1月6日


The workshop "Design Futures: Speculative Design for Business" is based on Design Futures methodology. Design Futures is a variety of speculative design applicable to business.  In the workshop you will learn Design Futures unique process to create future life style and technology, build future narratives, and find totally new opportunity areas.  By analyzing weak signals scattered over the world, you will look for insights, apply them to scenarios, and through the two days you'll learn how to lead to disruptive innovation.

The theme of the workshop is "home" or "living".  The changes of society, technology and systems will bring drastic changes in many aspects of living and home, where not a few opportunity areas out of the actual scope can be expected.  And the theme "home" is relevant to any industries.

The workshop is for everyone.  Anyone who is interested in the business future creation will be welcome! Non Japanese speakers are also welcome.  We'll try to make a team of non Japanese speakers.  

Design Futures: Speculative Design for Business

<Date and Time> Date: Jan 31 st (Fri) - Feb 1 st (Sat), 2020

Day 1 : 09:30 - 18:30   Day 2 : 09:30 - 18:00 (+networking party)

<Venue> THE CORE KITCHEN/SPACE (1F, 4-1-1 Shimbashi, Minato-ku, Tokyo)


Jack Mama, Clive van Heerden

<Language> English with Japanese translation.  The team session will be in Japanese.

*Non Japanese speakers are also welcome.  We'll try to make a team of non Japanese speakers.

<Eligibility> Anyone is eligible.  (R&D, design, research, planning, strategy, business management, marketing, sales, etc.)

<How to apply> Please sign up from the application form.  We'll contact you to explain more about the procedure.  Please read Terms and Conditions and Privacy Policy before applying. The application is fixed after the participation fee payment is done.

<Participation Fee> 176,000 Yen (160,000 Yen + 10% Consumption Tax)/2 days Payment will be done by bank transfer.

<Application form>

<Movie> The workshop was done also in the year 2019.  You can check it in the following short movie.


〒 153-8505 

東京都目黒区駒場4-6-1 東京大学生産技術研究所S棟 S-207 

S-207, S Building, Institute of Industrial Science,

The University of Tokyo,
Komaba 4-6-1, Meguro-ku 

Tokyo 153-8505


+81 3 5452 6768

academy [at]

DLX DESIGN ACADEMY is delivered by the Institute of Industrial Science of The University of Tokyo

The university of Tokyo Institute of Industrial Science

In association with

the Royal College of Art, London

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